CRYPTOCURRENCY SPARKING A WAVE OF GLOBAL TRANSFORMATION

The future of finance is being redefined as cryptocurrency is becoming a thriving ecosystem, quietly encroaching on the territory of traditional finance institutions’. 

Over the last five years, Bitcoin users and transactions have averaged a growth rate of nearly 60% per year. Similarly, private and public investors have deepened their commitment to cryptocurrencies including Ethereum, Ripple (XRP), Stellar, and the upcoming Markethive Coin (MHV) along with a number of other cryptos across different sectors of the industry.

We are most definitely heading towards decentralized communities. Countries all over the world are taking notice of cryptocurrencies, particularly the countries that have suffered hyperinflation. One prime example is that of Venezuela, where inflation soared, trust in the national government policy, and currency plummeted led to a rise in the interest of cryptocurrencies.

 

Cryptography Begets Cryptocurrency

Cryptocurrency has erupted into a $200 billion industry, sparking a wave of what is seen as a global disruption, however, in many ways a savior in this world of oppression and the autocratic system that society has been subject to. 

There is a rich history of innovation at the heart of cryptocurrency and blockchain. One of the core elements being cryptography and dates back to ancient times of nearly 4000 years ago in Egyptian and Mesopotamian writings only to enhance its linguistic appeal. 

Cryptography has been used throughout the course of history and evolved into being used to protect sensitive information with analog cryptography used in WW2. The science of cryptography continued to advance progressively throughout the centuries. It’s come a long way since then and as long as there is a need to protect sensitive data cryptography will continue to advance. 

Beginning in 1990, an entirely new form of cryptography, dubbed quantum cryptography, was under development by computer scientists hoping to once again elevate the level of protection offered by modern encryption.

Then came cryptographic techniques used to make cryptocurrencies possible. Cryptocurrencies leverage several advanced cryptographic techniques, including hash functions, public-key cryptography, and digital signatures. These techniques are used primarily to ensure the security of data stored on blockchains and to authenticate transactions.

 

 

Since then, a series of key events have continued to shape the sector

 

Now, there are over 5,000 cryptocurrencies in circulation, some will stagnate and peter out and others will soar as they are built on innovative applications and have real use-cases giving rise to a rapidly evolving ecosystem.

 

The infographic below displays a cross-section of cryptocurrencies, stakeholders, and core applications across a sector that’s continuing to grow more important as we see the economic climate change dramatically.

 

Setting The Stage For The Bigger Picture

As cryptocurrency and blockchain technology continues to gain momentum, its longer-term ramifications will be a focal point. Essentially, its cryptographic foundation sets the stage for future developments in a financial economy.

• Privacy

Anonymized transactions protect users’ data through cryptographic techniques.

• Access

Providing a new financial model for 1.7B unbanked individuals around the world.

• Efficiency

Steep reductions in settlement time and efficacy could save consumers $16 billion annually.

• Security

Providing immutable, traceable records of security-rich transactional networks.

• Programmable Money

Smart contracts could drastically eliminate manual and administrative work⁠, ultimately bypassing them altogether.

 

The Practical Advantages Of Cryptocurrencies

The cryptocurrencies of today go beyond just replacing cash. This new token-based economy is evolving, with unique solutions emerging in finance, security, identification, social engagement, the marketplace, digital media, and ownership. Cryptocurrencies are adding both value and utility to the digital economy, and to the global financial market as a whole.

• Payments

Digital cash can be used for both ecommerce and brick-and-mortar retailers for purchasing goods without the need for a trusted third party. 

• Store of value

A new form of scarce native currency and a means of settlement.

• Global Transactions

Borderless money that enables easy conversion between currencies.

• Stablecoins

Crypto version of fiat which is tied to the value of resources like gold or the U.S. dollar.

• Digital ownership

Digital handling, storage, and monetization of data.

• Alternative finance

Digital assets such as collectibles, commodities, and tokenized securities

• Decentralized utilities

Crypto-enabled networks, products, and services that exchange between assets.

 

Four Projects Set To Rock The Landscape

Cryptocurrency and blockchain offer cutting-edge advances that are diverse and transformative. These are just a few of the ways cryptocurrencies are breaking down barriers for people and companies worldwide, allowing them to grow personal wealth and enter the global market.

SPEDN auto-converts crypto to fiat for merchants, reducing exchange rate risk while offering convenient customer payment options. SPEDN makes it possible to spend Bitcoin and other cryptocurrencies without needing to cash out to fiat currency or load a plastic card.
 SPEDN currently supports Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Bitcoin Cash (BCH), the Gemini dollar (GUSD), and Zcash (ZEC), with many more coins coming soon.

 

ECOSC is a Malta-based company and has designed a platform using blockchain technology to embrace the oil and gas minerals and all products for trade. It is a global, decentralized supply chain management solution that aligns stakeholders, vendors, and buyers with the strategic management of supply and demand outcomes with cryptocurrency assets. 

ECOSC will reduce the risk of human error, counterfeiting, and fraud. It means less time will be spent processing documents and reconciling, which will increase the transaction process speed.

 

Blockchain Foundry provides custom blockchain consulting, development, and integration solutions that help leverage blockchain technologies. This firm targets governments and enterprises in need of customized blockchain solutions. 

Blockchain Foundry’s mission is to disrupt markets by leveraging the potential of blockchain technology. It eliminates middlemen, clearinghouses, and other mechanisms that can lead to errors, security breaches, or negatively affect your bottom line.

 

MARKETHIVE Market Network incorporates social media, digital media, ecommerce, ewallet, and inbound marketing that enables entrepreneurs, business professionals, commercial artists, etc, to utilize a blockchain-driven state of the art platform that encompasses every aspect of inbound marketing and social media engagement where it rewards all users’ activity with MHV and allowing all users’ to prosper on many levels. 

With the ability to take advantage of the many cottage industries within the ecosystem brings financial sovereignty, privacy, autonomy to every individual with a genuine opportunity to be in control of your future with peace of mind and set to champion the social media and internet marketing industry. 

 

The Blockchain Crypto Industry Is Expanding 

Worldwide, the numbers show that blockchain-based technology and cryptocurrency use is growing. Blockchain wallet users rose from nearly 9 million in 2016 to over 47 million recorded in March 2020.

Only 100 decentralized apps (DApps) were produced by developers in 2015. with that number skyrocketing to over 3,118 by 2020.

Overall, cryptocurrencies are helping to create an innovative and accessible financial system around the world giving back freedom and autonomy to the community at large. 

 

“Cryptocurrency deserves an opportunity to find a sustainable future in our economy.”
                                                                                     Adena Friedman, President & CEO of NASDAQ

 

While the future of the new cryptocurrency economy is still taking shape, one thing is for sure, cryptocurrencies are infinitely changing the way we view and measure the value of money.

Grounded in decentralized and autonomous systems, cryptocurrencies are having an unprecedented effect in the financial world. Ultimately, cryptocurrencies will help to transform finance as we know it, delivering a slew of investment opportunities across the global economy and a more secure, autonomous way to engage and conduct business online. 

 

 

 

 

Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept, and move forward with enthusiasm to achieve their goals. 

CRYPTO AD NETWORKS
Overcoming The Adversities Of A Nascent Industry

The cryptocurrency sphere is no longer considered a craze only supported and bolstered up by tech geeks and anarchists. Cryptocurrencies have become a whole new financial class by themselves and Blockchain technology is at the forefront as we move into a new world where the recent events have seen complete economic chaos and we are now recession-bound on a global scale. 

Whether it’s a mining collective, a crypto exchange, an ICO or ILP with a specific use case,  or plain old marketing – inbound, affiliate, referral, the whole gamut, a myriad of opportunities has opened up for companies, and the individual, that is focused on cryptocurrencies and blockchain, in order to create an ecosystem of self-sovereignty, financial and otherwise, along with transparency, and a trustless environment where society isn’t at the behest of the powers-that-be.    

However, getting the word out to the people en-masse has been inhibited and a hindrance to this emerging industry which is a concern to the advertising and marketing of the blockchain and crypto businesses.

  
Advertising Network Adversities

Traditional ad networks and social media giants like Google, Facebook, Youtube, et al have either outright banned any type of advertising/marketing content relating to crypto, or have placed unreasonable conditions such as requiring a license from a governmental authority. 

Also, their policies could change in the blink of an eye without any warning, such as YouTube banning cryptocurrency channels, or Facebook’s constant run-ins with blockchain ads.  
                                                                         
And even if you somehow do find a way to run crypto ads, you’ll be restricted in a variety of ways that would severely impact the success and reach of your campaigns. For instance, 

• Everything is dependent on whims and fancies of the network, and its changing policies towards crypto. 
• Little to no targeting options on the audience you seek to engage
• The requirement to share a lot of personal information.
• Campaigns will be put under stricter scrutiny, and go through a longer review period
• Restrictions on the type of payment methods you can employ
• Limited number/type of websites where you can advertise

Furthermore, as technology keeps evolving, it is crucial for businesses in the sector to keep pace and grow along with it. This is why it’s become vital for advertisers, and publishers, to seek out alternatives. 

A Real Need For Cryptocurrency Ad Networks

Cryptocurrency ad networks are niche online advertising platforms connecting advertisers and publishers who share a common objective of promoting cryptocurrency marketing campaigns. Like with any other ad network, publishers offer their ad space and advertisers pay to use that. 

Crypto ad networks offer a myriad of benefits, such as:

• Connecting predominantly with advertisers and publishers from the Crypto sphere. 
• Multiple ad options like banner ads, sponsored articles, press releases and more          
• Targeted audience of a younger generation and people already interested in crypto 
• A requirement of little to no personal information
• Faster campaign approval process.
• Custom-designed crypto banners
• Dedicated customer support 
• Cryptocurrency payment methods

 

 Below are 3 prominent Cryptocurrency Ad Networks helping the industry grow. 

COINBOUND

While Coinbound’s ad network is one of the newer entrants in the field, the company backing it is a renowned name in the crypto marketing world that manages marketing for top cryptocurrency companies. Coinbound offers prime personalized services with a high degree of flexibility and one of the lowest CPMs of all networks.

• Geo-targeting of the audience with specific interests, and other demographic data.
• Multiple display ad-options.
• Connecting only high-quality publishers, and advertisers in the crypto industry.
• Free crypto banner Ad designs by an award-winning in-house design team.
• Low CPM rates with high conversion and click-through rates.
• Ability to target audience for specific sites and pages.
• 24/7 support.
• Press release issues and accessibility across top media publishers. 
• Alexa Rank 248,912 at the time of this publication.

 

COINZILLA

Another ad network making its mark is Coinzilla. It was founded in 2016 and has strict rules regarding the quality of websites and content used in its network. It currently promotes over 200 brands with 500 publishers in its ranks. 

• Multiple advertising options such as native advertising, CPM, pop-up/under, etc.
• Only high-quality websites, older than 3 months, with optimal site speed and Alexa rankings.
• Strict adherence to rules on ads, with instant bans to faucets, giveaways, false promises, etc.
• Allows casinos, ICOs, exchange promotions, affiliates, etc.
• Alexa Rank 27,739 at the time of this publication.

 

MARKETHIVE

To add to the mix we now have a decentralized option, and that is exactly where Markethive trumps the other ad networks. Taking away the middleman, the social market network connects advertisers and publishers directly to offer a transparent, cost-effective, and censorship-resistant ad platform. 

• A complete ecosystem that is free to join.
• Decentralized with delivery to multiple domains.
• Markethive blockchain capable of managing a global advertising industry and instantaneous micropayments.
• Payouts in MHV coins.
• Censorship resistant, with publisher retaining full control on what to display on their website.
• Suited for both big and smaller players due to low barriers of entry, yet safe and reliable network.
• Banner Impressions eXchange – (BIX). First of its kind where you can purchase impressions from a Markethive associate at very low CPM rates. 
• Detailed and reliable analytics.
• Alexa Rank 5,649 at the time of this publication.

 

Coming Up In Markethive… 

Markethive is making great headway to incorporating a press release and sponsored article platform as well as social newsfeed boost, newsletter sponsorship, and gamified video advertising which enables you to build powerful campaigns. These are all part of the cottage businesses within Markethive that are designed to be facilitated by the members, not the corporate body, with the purpose of generating an income for the users. 

CEO and Founder of Markethive, Thomas Prendergast is behind the scenes working tirelessly along with the engineers preparing to launch these unique platforms;

“So we have just made a major turn in our system and have a lot of work to do. A landing page to sell/buy our impressions from an exchange, to make that page a template in the Page Maker for your use, and gearing the system for the next Entrepreneur Two direction building the Press Release exchange. Producing several Press Releases to promote our new Digital Media Impressions Exchange. This is also a time for you to get a head start sharing this.”

 

A Perfect Opportunity

Markethive Entrepreneurs have a perfect opportunity right now to reach out to 3rd party sellers to meet with and discuss getting their impressions listed on their sites. Sites like the ones mentioned above. Collaboration will result in creating a monster of an ad network that will be immune to the idiosyncratic and censorship behavior of the tech giants. 

Also, in the interim and as an introductory offer in celebration to the newly launched BIX, you as Markethive Entrepreneurs have the ability to advertise your Markethive referral page and offer free banner ad impressions for joining you at Markethive.

 

The Prime Objective Of Alexa Ranking

The Alexa ranking measures traffic on any given website from subscribers and visitors that have the Alexa Extension installed. Alexa rank is a measure of website popularity. It ranks millions of websites in order of popularity, with an Alexa Rank of 1 being the most popular. 

Alexa rank is calculated using a proprietary methodology that combines a site's estimated traffic and visitor engagement over the past three months. Although every website’s goal is to achieve a low Alexa ranking, it has no bearing on the number of digital impressions a site generates so there is no negative effect on banner impression sales.

Sites that have Alexa ranking like Chronicle of around 16,000, charge $66 CPM, and estimating their impressions from Worth Of Web, we can estimate they are receiving 13 million impressions per month with a potential income over $8.5 million. 

AMBcrypto has an Alexa rank of 53,893 and charges $5,500 to run a banner duration for a month. They average about 100-200 banner ads per month displayed based on IP address, time, and random rotation.

However, if you have not installed the Alexa Browser extension, please do so. It does help to give Alexa more accurate data with visitors.
https://www.alexa.com/toolbar

 

Crypto Advertising Market Growing

There are quite a few more crypto ad networks catering to the crypto sphere such as Bitmedia, Ad Shares, Cointraffic, Ad Dragon, Coin Ads, Mellow Ads, Propeller Ads and now we can add Markethive to the list with its Banner Impressions eXchange operating live now.

Markethive with its BIX Banner Impressions Exchange has created a non-fungible impressions token that is now traded in an open market assuring all purchases and set by the free market insuring you pay the right rates for advertising. You might call it free enterprise we call it a fair market for the entrepreneur from Markethive.

Conclusion

Connect with entrepreneurs, techies, crypto nerds, artists, innovators, musicians, and professional members both subscribers and traffic. You can get the first-mover advantage by advertising your product or service on Markethive and Markethive subsidiaries. The average user comes to Markethive to learn how to build an Inbound Marketing campaign, promote their services, connect with other members, and discover services to purchase.

Markethive, the complete market network on blockchain, provides a valuable inbound marketing platform, commerce portals, and a social network where users can learn, engage, expand markets, and be introduced to trusted providers. Markethive provides education, mentoring, direction, and professional services all the while earning MHV coin through its micropayment faucet system. This is just the beginning of the next-generation network built for the crypto-preneur.  

 

 

 

Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept, and move forward with enthusiasm to achieve their goals. 

 

 

Inbound Marketing Is Content Marketing – Now On Blockchain At Markethive

Useful content should be at the core of your marketing. Content is the core of Inbound Marketing

Gone are the days where content means the blog posts your company writes. Instead, content marketing now includes a diverse set of content types and multiple channels to push them through. Chances are that if you’re already using social media, then you are doing content marketing to some extent.

Content marketing is accelerating at a blistering pace. By the year 2020, roughly 1.7 MB of new content will be created every second… for every living person on earth.

It’s easy to hear statistics like that and feel a sense of overwhelm – to feel like there’s no way to make your brand stand out from the crowd. But there is and I am going to show you how with this article.

 

 

What is content marketing?

To begin with, content marketing is taking any type of content (digital or physical) and purposefully sending it out to your audience.

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

Instead of pitching your products or services, you are providing truly relevant and useful content to your prospects and customers to help them solve their issues.

Content marketing is used by leading brands. Research shows the vast majority of marketers are using content marketing. In fact, it is used by many prominent organizations in the world, including P&G, Microsoft, Cisco Systems, and John Deere. It’s also developed and executed by small businesses and one-person shops around the globe. Why? Because it works.

 

Content marketing aka “Inbound Marketing” is good for your bottom line — and your customers

Here are some key reasons and benefits for entrepreneurs and companies that use content marketing:

• More awareness

• Increased sales

• Cost savings

• Better, more loyal customers

• Greater branding and online presence

 

Content is the present – and future – of inbound marketing

Go back and read the content marketing definition one more time, but this time remove the “relevant” and “valuable”. That’s the difference between content marketing and the other informational garbage you get from companies trying to sell you “stuff.” 

Companies send us information all the time – it’s just that most of the time it’s not very relevant or valuable (can you say spam?). That’s what makes content marketing so intriguing in today’s environment of thousands of marketing messages per person per day.

 

Marketing is impossible without great content

Regardless of what type of marketing tactics you use, inbound marketing “content” should be part of your process, not something separate. Quality content is part of all forms of marketing:

• Social media marketing: Content marketing strategy comes before your social media strategy.

• SEO: Search engines reward businesses that publish quality, consistent content.

• PR: Successful PR strategies address issues readers care about, not their business.

• PPC: For PPC to work, you need great content behind it.

• Inbound marketing: Content is key to driving inbound traffic and leads.

• Content strategy: Content strategy is part of most content marketing strategies.

 

What if your customers look forward to receiving your marketing? What if when they received it, via print, email, website, they spent 15, 30, 45 minutes with it? What if they anticipated it and shared it with their peers?

 

 

Markethive Blogging Platform

Markethive Blogging platforms broadcast out to huge portfolios of social networks, news sites, forums, and WordPress blogs.  Markethive blogs get easily indexed into the search engines, are subscribable by other Markethive members and subscription allows remote posting to their selection of social networks like Twitter, Facebook, and Linkedin.  A content-rich blogging system with a reach into the millions across multiple social media and blogging platforms.

With Inbound Marketing, potential customers find you through channels like blogs, search engines, and social media which is exactly what you get and a whole lot more powerful tools, tutorials, mentoring, all integrated into a social network with selling platforms and exchanges. 

 

Blockchain and Cryptocurrency Benefits 

Additional benefits include receiving MHV Coin by your readers which adds more value to bloggers who have increased subscriber levels. You are paid by Markethive, the system, for writing and publishing your blogs instantly and continuously. All part of the micropayment faucet system within Markethive thanks to Blockchain Technology. 

To be effective at inbound marketing (content marketing), it is essential to have an automated marketing system that embraces and enhances your marketing strategy. 

The best part is that it is free with Markethive. The Markethive Inbound Marketing System can be compared with other platforms costing as much as $2,500 per month. 

 

 

Join Markethive to learn what questions to ask and how to develop your strategy, where we deliver printed, video and live educational seminars to get you acclimated and up to speed.

 

 

 

Deb Williams

Market Manager for Markethive, a global Market Network, and Writer for the Crypto/Blockchain Industry. Also a strong advocate for technology, progress, and freedom of speech.  I embrace "Change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals. 

 

FOLLOW US ON…

Website: https://markethive.com 

Token Site: http://markethive.io/ 

Telegram: https://t.me/markethive_support

Twitter: https://twitter.com/markethive/

Github: https://github.com/markethive /  

Reddit: https://www.reddit.com/r/markethive/  

Crunchbase: https://www.crunchbase.com/organization/markethive

Medium: https://www.medium.com/@markethive

Bitcointalk: https://bitcointalk.org/index.php?topic=3309067.msg34535452#msg34535452 

Telegram News: t.me/Markethive

LinkedIn: https://linkedin.com/company/Markethive

Facebook: https://facebook.com/MarketHive

Youtube: https://youtube.com/Markethive

 

A BLOCKCHAIN-ENABLED FUTURE
Empowerment Autonomous Trustless

Blockchain technology is becoming a tidal wave of innovation and practical blockchain applications are becoming more mainstream. It’s moving beyond the hype of a couple of years ago and now bearing fruit, bringing real benefits to individuals and organizations. 

Blockchain can be a tricky concept to get your head around, but to put it simply it is a tool that offers industries the ability to increase productivity and revenue, cut costs, ensure transparency and reduce wasted time and paperwork. It’s a new foundation underpinning our everyday tasks. 

The pivotal advantage of blockchain is that there is no central hub. It has the transparency of a distributed ledger combined with the cryptographic security of an immutable data chain that makes this technology an ideal instrument for any business to exchange and validate information. Blockchain is a baseline technology that can be configured in various ways to suit different purposes and accommodate individual businesses across the board. 

 

The Business Value With Blockchain

There are a few key areas where blockchain can add value to businesses and individuals, 

Cost Reduction
Businesses no longer have to pour profits into logistics, intermediaries, and administrative paper trails. The blockchain can streamline supply chains, cutting out the middleman and banishing processes that slow efficiency and eat profits.

Revenue Creation
The blockchain does away with administrative and collaborative boundaries, allowing for innovative strategies that simply weren’t viable before the advent of Blockchain technology. This is a new freedom, where distributed ledgers and cryptography pave the way for new infrastructure and revenue models. 

Consumer Impact
New business models provide the opportunity to meet the previously overlooked needs of consumers and communities. In the medical field, for example, where remote patient care and record-keeping may have been an issue in the past, blockchain advances provide ways to overcome those barriers using synchronized records and smart care devices on the network.

Freedom And Equality
Entrepreneurs, writers, and all types of creative artists are able to attain recognition, financial sovereignty, data privacy, and autonomy now that Blockchain has been utilized and is what drives the next generation social market network. Working online is at an all-time high and with the rise in social media and online marketing activity, blockchain makes it more equitable bringing true freedom for the individual. 

Blockchain Disruption

Blockchain is already making waves in financial services, tech companies, healthcare, social market network, and digital media. Below are two infographics from Visual Capitalist that were inspired by a McKinsey study researching a combined industry analysis with more than 90 distinct use cases. 

The Problem with Centralized Infrastructure

Today on the Internet, we must constantly trust one another with sensitive data, transactions, and records. Most of our interactions on the Internet run on centralized web servers, and massive amounts of user data often exist in a single database. Current databases are designed to be controlled by “trusted” admins who can read, alter, block, and even delete data. The centralized architecture of the Internet today is not only inefficient but vulnerable to censorship and targeted attacks by both hackers and internal bad actors.

The Value of Decentralization

The decentralized architecture of a blockchain is a global network of computers simultaneously running the software and validating the chain of transactions is what ensures that the transaction record is never compromised. Decentralization is critical as an architectural principle. It makes a blockchain network less likely to fail, harder to attack, and harder for bad actors to game the system.

As blockchain adoption spreads, it can become a driving force for promoting equitable societies, solving complex economic issues, and transforming how we live and work every day.

 

 

Two Practical Applications Of Blockchain

1. Smart Contracts
Blockchain and smart contract technologies function well in instances where legal contracts are required to maintain ownership rights and data privacy laws. These customizable, self-executing smart contracts on the blockchain can be easily managed by all parties. Smart contracts allow the decentralization of trustless transactions, worldwide and on a large scale. These can encompass different kinds of interaction, not only human-to-human but also human-to-machine and machine-to-machine.

 

Issues with ownership rights and royalties are commonplace within the entertainment industry. To navigate these issues, blockchain technology offers an unchangeable, traceable, real-time distribution, and reporting network for all involved. Ujomusic is one such application that is helping artists track their royalties worldwide. In the music industry, blockchain technology can bring artists and fans closer together, allowing listeners to pay micropayments to artists for listening to their songs directly.

Artists are not always paid in a reasonable time by major players who control the music industry, sometimes even waiting years to receive their earning for their work. By utilizing smart contracts, artists and studios can ensure that intellectual property agreements are met by other parties and smart contracts could be implemented that instantly pay artists once certain requirements are met.

Image credit Disruptor Daily

 

Data privacy issues, massive scale surveillance, also known as dataveillance and lack of freedom of speech in the social media realm have become a distinct problem. Markethive, a social media, and inbound marketing platform have not only addressed these issues to empower the individual, but it has also utilized smart contract technology.  

This is in the form of the Markethive Coin (MHV) which is a fungible cryptocurrency consumer coin, and the Incentivized Loan Program (ILP – Smart Contract). This enables all users to generate an income by just using the platform and the first-mover advantage of share acquisitions consisting of 20% of the company’s net revenue.  Markethive is a collaborative decentralized platform where its Entrepreneurial members can achieve viability and self-sovereignty. 

 

The Framework Of A Smart Contract 

Smart contracts help you exchange money, property, shares, or anything of value in a transparent, conflict-free way while avoiding the services of a middleman. Built upon the blockchain, a smart contract is usually:

1. Pre-written logic in the form of computer code
2. Stored and replicated on the blockchain
3. Executed and run by the network of computers running the blockchain
4. Can result in updates to accounts on the ledger (i.e. payment for an executed contract)

Using the Ethereum platform, smart contracts can be programmed using basic logic. On the most basic level, they can:

• Perform calculations (i.e. calculating interest)
• Store information (i.e. membership records)
• Send transactions to other accounts (i.e. payment for a good or service)

But most importantly, it is important to know that smart contracts are autonomous. They are not controlled by anyone – instead, they self-execute based on a set of instructions that two parties have agreed to, which is the code.

Image credit Visual Capitalist

 

Benefits of Smart Contracts

Smart contracts are appealing for a variety of reasons:

• Autonomy: There is no need to rely on third parties, which could be biased or not have your interests at heart.
• Trust: Your documents are encrypted on a shared ledger, and all parties can have access to them.
• Redundancy: Documents are duplicated many times over on the blockchain, and can’t ever be “lost”.
• Safety: Documents are encrypted, making them near-impenetrable by hackers.
• Speed: These contracts automatically self-execute, saving you precious time.
• Savings: Smart contracts save you money by taking out the middleman.
• Precision: Smart contracts execute the exact code provided, ensuring zero errors.
• Transparency: For organizations like governments, they could add another level of transparency to dealings. Blockchain technology can set up a decentralized system that prevents any form of voting fraud or suspicious movements in the network.

The blockchain is already a disruptive technology, and with these benefits, the potentiality of smart contracts is an amazing step forward for fairer, faster, more lucrative, and trustworthy systems for the companies, organizations, and individuals who embrace it. 

2. Digital IDs
Reportedly, over 1.1 billion people worldwide still have no way to prove their identity according to the World Bank. Simultaneously, companies and financial institutions in both traditional and digital markets are being required to follow more stringent know-your-customer (KYC) initiatives.

Despite this, many providers are still not sufficiently meeting these standards; to further complicate things, regulations vary widely from jurisdiction to jurisdiction. Companies like IBM, Microsoft, and Markethive have migrated to the blockchain to securely and privately verify users. 

Blockchain’s multi-factor verification process eclipses the levels of security that traditional password protection offers. Identities are secured for the decentralized web, for example, data sharing by third party companies has resulted in intrusive advertising. Blockchain-based identification means that no third parties can access your personal data without your consent.   

The thing to be aware of is companies and platforms that claim to be blockchain-based but have a centralized identification protocol. There will be resistance from these entities that profit from the current system where people have no control over their personal data. Big companies manipulate data, so they are not very interested in decentralizing that type of information.  

The existence of blockchain-based, yet centralized ID platforms could cause confusion among organizations and the general public. However, it's likely that the advantages of the best decentralized platforms possessing enough reach will inevitably make themselves known to the masses, so that eventually a few dominant platforms will emerge. As we move forward the majority will realize the advantages of a completely decentralized system that offers security, transparency, privacy, and gives control back to the users. 

Image credit Disruptor Daily

Conclusion

The world is waking up to the impressive capabilities of the blockchain. As a foundational technology that anything can be developed and augmented on top of it, the potential applications of the blockchain go way beyond just payments or cryptocurrencies. In fact, the blockchain will revolutionize how we interact with intellectual property, capital markets, insurance, healthcare, government, social media, and internet marketing, along with many other sectors. 

Forward-looking companies that convert to the blockchain to improve the privacy and security of their data and create an environment that is unfettered from political and nefarious agendas, will be the winners on top. 

Just about every company that migrates to the blockchain and new companies launched built upon the blockchain, will prosper, as long as they deliver and make their prime agenda to benefit their customers.

 

 

Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept, and move forward with enthusiasm to achieve their goals. 

THE ENGINE POWER OF MARKETHIVE

Markethive is a mighty light on the mountain attracting the multitudes, the millions into our city to prepare for financial sovereignty, and be free in this world of suppression and authoritarianism. The next-generation market network is expanding daily as more and more people see the magnificent vision as Markethive progresses with the many integrations, various platforms, and money-making systems that make up the complete ecosystem for entrepreneurs. 

 

The Two Primary Engines

Markethive has two engines driving it and working simultaneously bringing millions of entrepreneurs into this safe haven which is the central hub and gateway to the internet universe. Social media and online marketing platforms or digital media sites typically only have one engine. LinkedIn, for example, only has a subscriber engine meaning they get their traffic through people subscribing to them so basically you have to log in to LinkedIn to see their platform. CoinTelegraph, a high profile digital media site, is predominantly a traffic engine. 

Both the subscriber and traffic engines’ speed and power are measured by Alexa and WorthOfWeb and in the case of Markethive, they are growing daily in an exponential fashion. Just to give you an idea the infographic below shows how Markethive has grown in the last 2 years. It consists of a combination of internal and external statistics: 

On the left is Markethive’s traffic engine where it shows 28% of traffic is coming through external referral sites which is incredible numbers. 7% search traffic and 3% social traffic is very significant along with 62% direct traffic that is coming from the subscriber engine. So the growth rate of Markethive since 2017 is a whopping 2,849%.
 
On the right are the current statistics of the subscriber engine with the members’ growth in the last 6 months now tipping 90.8K. New subscribers in the last month are up by 227%. These are all validated accounts as Markethive has negated any issues of individual members creating numerous accounts. It delivers real people into the system using OAuth, KYC, and SMS. 

These numbers are not static, they are always increasing but this infographic is a good indication and illustration of both engines.  

 

 

Markethive is now present in every country worldwide, in every nation with people from every race, creed, age group, professional and personal interests. With all the spectrums of all the things that many platforms use to divide us Markethive is using to unite us because what we all have in common in Markethive is liberty, freedom, economic sovereignty, and entrepreneurialism. That is our common, binding factor and is very powerful. Markethive is rising to become the world leader for entrepreneurs of every language, every religion, and every kingdom and nation.

The Markethive Reach is currently at 12.9 Million Monthly unique visitors. 64.9 Million monthly page views. Our social following is at 63.2 K and Markethive subscribers at 90.8 K and growing daily. 

 

An Engine Within The Engine

Through our social network and blogging platform, we connect with entrepreneurs, techies, crypto nerds, artists, innovators, musicians, and business professionals, both subscribers, and traffic. Below are just a few social networks (there are many more) Markethive has integrated enabling automatic subscribing and sharing and as we grow, this will create a reach into the billions. For example, If only 42% of 10 million with an average of 5000 followers subscribe to your blog, that equates to 21 billion people that you have reached and are able to read your blog. What a great engine to have within an engine! It’s coming alive with tremendous power. 

The Next Stage Will Evoke More Growth 

The Apprentice Program, which is an entry-level membership will be launching soon at a very low cost allowing members to benefit from a matching bonus airdrop of 100 MHV for the first three referrals they bring into Markethive. The Apprentice membership will also be able to buy and resell banner impressions from the Entrepreneur One members, which really accelerates the cottage industry process. 

The Apprentice and Journeyman upgrades are not money machines per se, but they do contain benefits that will become more clear to you, closer to the roll-out of these memberships. Another benefit being considered is that 50% of the price of these upgrades can be paid in MHV, and the other 50% to be paid via CC or PayPal at launch. This next stage will cause Markethive’s growth to explode even more.  

 

Money Machines And Strategies To Reach Our Audience

CPM Display
Right now we have the banners and the Banner Impressions Exchange (BIX) is part of that and projected to be delivered on May 15, 2020. Banners are still a very good source of advertising in the online world and the banners are displayed across the many domains Markethive has, resulting in maximum exposure. 

Social Newsfeed Boost
This is the only form of advertising on LinkedIn and Twitter. Unlike Markethive they don’t have banner ads or video ads, it’s all done through their newsfeed. It is a great way to market to a social media audience, and Markethive will be integrating this with the expected release in the 2nd quarter of 2020.

Newsletter Sponsorship 
Markethive is an inbound marketing and digital media platform and it is also a subscription-based social network. All members have validated email and phone numbers so this is a very effective way to raise brand a product awareness among the global subscribers. This is more expensive for people to utilize, however, Markethive is able to offer this as just another way to market your brand. Development is forecast to begin the 2nd quarter of 2020.  

Press Release
Markethive receives large traffic to its many sites along with major followers in all social media accounts and also delivers a WordPress Plugin that allows members to publish from Markethive to their WP sites and beyond. The Markethive press release system publishes to 1,700+ news sites, our social followers, all Markethive’s heavily trafficked sites, and to 15,000+ members’ WP sites. Development is forecast to begin in the 2nd quarter of 2020. 

Sponsored Articles
Sponsored articles are very similar to the Press Release service but instead of an announcement the Press release delivers, it can be an article to bring awareness on any brand, topic, news, or otherwise, you care to share. Markethive is a digital media publishing platform where many writers and bloggers, as well as Markethive’s own writing staff, publish their content creating a following, thereby attracting traffic  These articles are published to Markethive front pages, broadcasted to the Markethive social networks and Word Press distribution. This makes Markethive thousand times more powerful than other news sites and platforms. 

Gamified Video Advertising 
Markethive makes video advertising compelling, effective, and well distributed. Your sponsored video will randomly float across the members’ dashboard on Markethive. If a member catches and watches the video until the end, they will be rewarded with MHV coins and prizes.  Gamification and rewards for watching the videos and also perks for responding and sharing to their social networks do inspire people to participate making it fun and rewarding for all.

 The BIX Exchange. The 1st Of Many Money Machines And Another Engine

  

MHV To Become A Very Popular Currency

The Markethive Coin will be listed on a number of exchanges where positive relationships are currently being established. Yobit.net is most likely to be the first one that MHV will be listed, so go there and open an account, get familiar with the site, see the trading activity of a multitude of other coins and be ready for the next step on your journey with Markethive. The site gives away free coins along with games to earn more coins. 

The Markethive Coin (MHV) will also be offered for free on Yobit and upon clicking to get the free coins they will need to subscribe to Markethive where they will receive the MHV airdrop as well. 

But, before we go full throttle, Markethive will have several ways to utilize MHV ensuring its increase in value including building relationships with the various digital media sites integrating API plugins where MHV can be used to advertise, thereby creating a market place outside of the Markethive ecosystem that accepts our coin. 

This is just the first layer, the tip of the iceberg of Markethive’s vision and plans. The more money machines we produce, the more security and financial sovereignty we spread, the more uses for our coin. Ultimately, MHV will be the only transactor or form of payment for any of the services and products Markethive or the entrepreneurs within Markethive offer. 

Although everyone will be able to earn MHV on the Markethive platform continuously, there will always be the option to buy the coin from the exchanges and bring it in and utilize it for the services which are legitimate and highly sought after in the online world of business and marketing. 

What Does The Markethive Audience Consist Of? 

It’s entrepreneurs, a very powerful, vertical audience. They are people that are looking for the services that the majority of the people on the internet sell. Training, ebooks, live mentoring, software enhancements, SEO services, and tracking, etc. So essentially we are producing this tremendous target for 3rd party advertisers to want to advertise on the Markethive platform and related domains. 

No other system out there utilizes their coin that they produce to pay for advertising on their platform. They only accept other coins as a form of payment. Markethive will be the first and one where other sites and forums will take an interest in by implementing API’s to be able to transact with MHV across various platforms. 

MHV will become very popular because it represents a vertical, unique set of engines, a traffic engine, and a subscriber engine and Markethive subscribers are the world’s entrepreneurs.  So we accumulate, hold, and spend, then let the free market do the rest and watch the Markethive Consumer Coin increase in value. 

 

As CEO, Founder, and Visionary, Thomas Prendergast says,

“The true value of the coin will become apparent when we are listed in a real exchange like Yobit, Binance, Kraken, and the wallets are in place. But I can tell you no other coin has the magnitude of use and demand for real-world services. No other coin has as big a community like us. No other coin has nearly the traffic we have.”

Conclusion

No other social, marketing, or digital media company has incorporated  Blockchain technology, with its own financial economy along with every tool and portal imaginable to make Markethive an all-encompassing system that entrepreneurs and companies overall et al, will embrace when they see its power. 

Markethive is delivering a ‘state of the art platform’ to you, but it is your company. It’s been built for the community and brings self-sovereignty, privacy, autonomy to every individual with a genuine opportunity to be in control of your future, peace of mind, fulfilling your potential, creating wealth, and able to prosper in so many ways. 

With its two main engines at the helm and secondary engines such as the MHV coin and exchange as well as all cottage businesses within Markethive reaching out to all other platforms is fundamentally the core, the epicenter where we all work in collaboration ensuring everyone’s success. Markethive is its name, Entrepreneurialism is its game. 

 

 

 

Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept, and move forward with enthusiasm to achieve their goals. 

 

 

 

 

Cryptocurrency In A League Of Its Own

There’s an expanding global community that believes in cryptocurrency as an alternative to the traditional financial system. Bitcoin, being the first and still with the highest market cap is deemed as “digital gold” However the true nature of Bitcoin would suggest it is a class all of its own. Gold’s history as a medium of exchange dates back to 700BC and in modern-day, up until 1971, the gold standard, (where paper money was directly linked to gold which determined the value of any given currencies globally) led the world to believe that gold was a reliable form of money to fall back on. 

Historically, the “fiat” currency was born. Fiat comes from Latin and is often translated as the decree “it shall be done” or “let it be done”. So Fiat money is any currency lacking in intrinsic value as it is not backed by the precious metal, gold. It is declared as legal tender by governments and followed through by people’s faith and belief and use of the paper money made legal tender by government decree.  We collectively invest in paper currency because a government entity tells us it is credible, saying “it shall be” currency, prints it, and accepts it as the only valid form of tax payment.

Bitcoin’s advent was realized in the financial crisis of 2008 when society was hit hard by the big bank’s questionable decisions and business practice. Consequently, the bailout was orchestrated by printing more money which causes the money to devalue. The more money around the less it is worth resulting in hyperinflation.

 

CRYPTO – A Hedge Against Authoritarianism 

So arguably, Bitcoin is not a hedge against monetary manipulation, it’s a hedge against authoritarianism. Bitcoin and other altcoins cannot be confiscated and have a strong resistance to governmental powers, unlike gold which is confiscatable and was commandeered from private citizens by the U.S. government back in 1933. 

At present cryptocurrency lacks confidence amongst the general population as a form of money, but it certainly acts as a political hedge and is substantiated by the market. As the new financial ecosystem evolves it will be a viable alternative to the traditional money system for consumers and there will no longer be a need to rely on the unscrupulous centralized financial system.  

For Cryptocurrency to be adopted in the mainstream and truly taken seriously as money it needs to be a medium of exchange with value and viability. So we have a better chance of understanding the future value of cryptocurrencies let’s see how value is derived. Value is measured by its “goodness” of any given thing. There are certain things that are instrumental goods, in other words, they are goods that we can use to access other goods. Intrinsic goods are valuable in and of themselves and they are the things we work to attain.  

It has been said that money can serve no purpose other than purchasing goods. Currencies are instrumental goods. To be effective currencies have to be mediums of exchange and stores of value. So, the value of a currency is in its ability to do those things efficiently and effectively: facilitate transactions and act as stores of value. Can cryptocurrency be both? 

 

Mediums of Exchange Can Become Stores of Value

If a currency is going to be a store of value, the value of it has to be stable. For a currency to have a stable value, it has to be an effective facilitator of transactions. For a currency to be a medium of exchange, it has to be universal. The ubiquity of a currency, and the increase of value that comes with it, corresponds to the network effect. The more widely a currency is used, the more flexibility that currency has to facilitate transactions, which stabilizes its value because simply, the more people accept it as a valid form of payment, the more people will use it as a form of payment. And as a currency’s popularity increases, its value increases. 

It also increases when demand is more than supply. Unlike fiat, which can be printed when needed by authorities to pay for things, cryptocurrency has a finite amount and cannot be increased at will, so the more people that use it the higher the value. So we have evolved beginning with trade and barter, then came paper money because it was then a more efficient medium of exchange, however, overtime trust and reciprocity issues have developed and now the new kid on the block, cryptocurrency.

If the value of a currency is affirmed by its flexibility and universal usage, then that currency’s viability depends on its users’ understanding that it is a better facilitator of transactions than other mediums of exchange. For a cryptocurrency to replace paper money users need to believe that instruments like Bitcoin, Ethereum, and MHV are better at facilitating transactions.  

 

What Ways Does Crypto Improve On The Technology Of Paper Money? 

Cryptocurrency is a more effective facilitator of transactions than paper money. It’s more flexible, and its flexibility will increase as the network grows. It’s digital, it can be used for international transactions, and particularly for the unbanked. Furthermore, there are no conversion fees, and transaction fees are substantially lower. 

The technology of all cryptocurrency is the Blockchain, which is decentralized and deals more effectively with issues of trust and reciprocity than a central bank. Moreover, the distributed nature of the blockchain increases the security of the currency and makes it less susceptible to manipulation or attack than a central bank. 

 

Characteristics of Cryptocurrencies

Why are cryptocurrencies important for the future of digital finance?

• Borderless – Drastically reduces fees and processing times due to a lack of cross-border restrictions
• Censorship-free – Prevents governments or major institutions from blocking financial activities at a whim
• Greater financial control – Individuals can have total control of their funds
• Greater security – Prevents fraudulent alterations from third parties
• Lower costs – Lower transaction fees thanks to fewer third parties
• Greater Accessibility – Reduces or eliminates traditional barriers to capital markets

Much like the internet has forever altered how we live and work, cryptocurrencies have the potential to change how people participate in global financial markets.

 

The Major Challenge

Right now cryptocurrencies’ major challenge is to overcome the mainstream of prospective users’ suspicion and become known as a legitimate medium of exchange for legal purposes. It took a long time for paper money to be accepted. The idea of a piece of paper in return for something of real value couldn’t be comprehended. Today’s cryptocurrencies go beyond replacing cash. This new token-based economy is evolving, with unique solutions emerging in finance, security, identification, social engagement, and ownership.

An NYU Stern Professor of Finance, Aswath Damordan is pro-crypto in general and predicts cryptocurrencies will eventually be as important as major paper currencies. 

“I think there is going to be a digital currency sooner or later that competes with major currencies” 

Damordan wrote a blog post, The Crypto Currency Debate: The Future of Money or Speculative Hype? In it, he discusses that the future of cryptocurrencies, as a legitimate form of payment, will have to shake off some of the attributes that make crypto such an alluring and speculative asset especially for the trader. This is because the things that make them so exciting like their price swings, their volatility, their potentially lucrative payoff actually make them terrible currencies.

Ultimately, Damordan says that the cryptocurrency that has the brightest future is the one that thinks about itself “as a transaction medium, and acts accordingly.”

 

The Real Investment 

Investing in cryptocurrencies might be a prudent investment, but which one should it be? Considering there are over 2000 cryptocurrencies some underpinned with a solid workable concept but most are just speculative with not a lot backing it. This makes it hard especially for the individual just entering the crypto space.  

The real investment opportunity in this field might be not only cryptocurrencies but innovative applications on the blockchain. 

2020 so far has been a precarious year worldwide with the financial markets and has affected several economies due to the COVID-19 outbreak. But in terms of adoption, cryptocurrencies have been gaining momentum globally. 

 

Image source visualcapitalist.com

Bitcoin (BTC) is the first that comes to mind for many wanting to get into crypto as it was the first and remains the largest by market cap. However, it is still considered very volatile which you might say is a traders’ dream. From a traders perspective, there are 90% of buyers and only 10% sellers which indicate the majority are buying and holding BTC particularly ahead of the halving event. Historically, the halving event was followed by a bull run, and traders are optimistic 2020 will be no different.  

No matter what Bitcoin’s role will be in the future, it will always be seen as the granddaddy and as it stands now, all other altcoins are correlated with Bitcoins price. Currency (as in Bitcoin)  is just one use-case in the bigger scheme of things. Some have argued that other strong cryptos will take over in due course. 

 

Image source visualcapitalist.com

 

Ethereum (ETH) is the second-largest crypto by market cap and remains the most widely used altcoin. Unlike Bitcoin, the Ethereum network uses a proof of stake system to verify transactions, as opposed to Bitcoin’s proof of work and said to be a more diplomatic format, and cost-effective. This means the Ether Coin is staked instead of mined. 

The platform was developed by Vitalik Buterin, the company’s co-founder, in 2011. In establishing Ethereum, he wanted to address the issues of the Bitcoin network, mainly that its approaches were individualistic and create a more multifunctional blockchain solution.

The Ethereum Blockchain has some extraordinary capabilities. Just one of those is the Smart Contracts. It’s a contract that completely handles the enforcement, the management also performance, and payment. A smart contract is a phrase used and is described as a computer code that can facilitate the exchange of money, content, property, shares, or anything of value.

As smart contracts are run on the Blockchain, they run exactly as programmed and are not subject to censorship, fraud, downtime, or 3rd party interference. Ethereum is also being used as a platform to launch other cryptocurrencies/altcoins. This is known as an ERC20 token and allows individual companies and developers to issue their own coin. 

 

 
 Markethive Coin (MHV) is an ERC20 token and the company Markethive has made good use of the Smart Contract.  This is in the form of the Markethive Coin (MHV) which is an actual Consumer Coin, not a token, and the Incentivized Loan Program (ILP – Smart Contract). Markethive being the first Social, Market, and Digital Media Network built on Blockchain Technology is attracting and gaining high-level exposure due to the nature and fabric of what Markethive stands for and delivers.
 
Markethive is a completely autonomous ecosystem consisting of three components. Community, Technology, and Liquidity. Markethive has all three groups to bring this collaborative decentralized platform to life as a viable and lucrative platform where not only can they share in the success of the company, but also where its Entrepreneurial members can make a difference, not only in their lives but in the world. 

 

Conclusion

The cryptocurrencies with a true purpose will make their mark in crypto industry history. The ones that are a medium of exchange with the transactional capability that is utilized within and outside the ecosystem which in turn creates a store of value.  Given the nature, utility, and consumer value of Markethive will ensure a healthy combination of transactional, and holding activity. 

Markethive has in place, numerous velocity stabilizers including staking, (The Vault), network utility expansion, and the fact it is a cryptocurrency consumer coin, will keep the balance of velocity. This ensures that the velocity is maintained for the initial and long term price of MHV and is indicative of a healthy ecosystem. A strong economy will in turn sustainably increase MHV’s price.
     
Coins or Tokens that are structured to capture a significant portion of the economic value generated by the network will reward both the investors who took on early-stage risk as well as the platform who can continue to fund development through the retention of now valuable tokens. 

There is a huge market looking for what Markethive does. You’re not just buying or earning on the platform to accumulate a coin, your using and transacting with it. Markethive is an eternal economy that has more demand than supply, therefore, the demand will continue to outstrip the supply. The bottom line being the Markethive Consumer Coin (MHV) and Incentivized Loan Program or ILP Token (HFS) will only become increasingly more valuable. 

Bitcoin and other respected altcoins will play a big part when it comes to liquidity and the ability to transfer and exchange to whatever currency you desire. So, in fact, they can work in synergy with each other, all with a similar but different purpose.

 

 

Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept, and move forward with enthusiasm to achieve their goals.