Tag Archives: social media marketing

Markethive

Top 10 Features of MarketHive’s Inbound Marketing Platform

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MarketHive's inbound marketing platform delivers enterprise class internet marketing tools coupled with a vibrant social network…all for free!

inbound marketing tools

Built by entrepreneurs for entrepreneurs, (not opportunity seekers), MarketHive is the solution to all your entrepreneurial, inbound marketing challenges.

MarketHive is the result of over 20 years of online experience dating back to when the internet was at its infancy. Thomas Prendergast a 40 year marketing veteran, and 25 year internet marketing veteran has built the most powerful Marketing Automation platform (known as Inbound Marketing) for the little gal and guy, like you. MarketHIve is a cutting edge inbound marketing platform that combines the power and techniques of inbound marketing with that of a vibrant social neural network of entrepreneurs from around the world. With the ability to broadcast your message to 10's of millions of social accounts, you will dominate your business niche in record time. No other inbound marketing platform provides this kind of reach or interaction with an integrated entrepreneurial community and all the marketing tools you need right at your fingertips. Not HubSpot, Not Pardot, Not Marketo. Not InfusionSoft!

The Benefits of MarketHive's Inbound Marketing Platform

1. Social interaction on the same platform: While you are utilizing the tools of MarketHive, you can converse, message and communicate with like minded entrepreneurs from around the globe within the same platform. You do not have to leave you inbound marketing website and jump onto a Facebook group to ask questions, provide feedback or inspire others. With a familiar social interface, you will feel right at home in MarketHive! 

2. Integrated Blogging Platform: Most inbound marketing platforms provide many of the same tools, email capabilities, capture page technology, CRM and the list goes on. With MarketHive you have a powerful blogging platform available at the push of a button. Write you blog, then with the MarketHive WordPress plugin RSS you blog post to as many WordPress blogs as you desire.Swipe blogs from other like minded entrepreneurs to use as guest posts on your own blog, providing your readers additional insights into your specific niche. Or allow persons you are aligned with on MarketHive that have the same interests to automatically post to your blog as they post to their blog. 

3. Capture and Lead Pages: MarketHive puts the power to capture lead without having to pay a monthly fee to have lead pages. You have the ability to modify an impressive set of capture pages or, if you love to code, develop your own custom page. 

4. Capture widgets that are state of the art, 1 click and you get the full profile of your prospect who is registering. One click, full name (real name), real email address and the Social Network they confirmed with to register account. This is forward thinking, advanced marketing technology, priceless and no cost to you. 

5. Email Marketing, Autoresponders & Lead Management: No marketing platform is complete without an email platform. Again MarketHive provides the most deliverable email marketing system available anywhere. Set up a capture page to develop a lead and then drip information to that lead building a relationship of trust. Don't forget to call your prospect. Nothing takes the place of speaking directly to them. You want to segment you list? MarkHive provides this functionality. Divide your leads into groups and send a broadcast email when you have important information, a great idea to share or just want to say, “Hi!” 

6. Marketing Campaign Management:  MarketHive gives you a complete set of campaign marketing tools to help you develop wining marketing campaigns:

  • Vendor Records Management
  • Group Marketing Co-Op
  • Tiny URL Tracking
  • Website Rotators
  • Asset Maps to track your website real estate
  • Keyword Analysis
  • Backlink Tracking

This module alone will benefit you by helping you organize, track and work with your entrepreneurial group in swarming the internet with you message and product. 

7. Advertising: Do you have a product or service you wish to get out to the masses? MarketHive offers unprecedented packages at far less rates than any other social network. Plus, you have the option to become a paid member and receive millions of advertising credits to use as you wish. In addition, the more you participate in MarketHive, posting valuable content, sharing content, commenting and the like, you will receive additional advertising credits. And even better, they never expire! 

8. Video Integration: Integrate all your videos from YouTube directly into MarketHive to share directly with your group and entrepreneurial friends. 

9. Ongoing Live and Recorded Training Workshops: We will teach you how to set ups your blog to maximize your swarm broadcasting to millions of entrepreneurs using social media 

10. Thousands of entrepreneurs, at your fingertips for collaboration, sharing information, helping and bee-friending. Other inbound marketing platforms like Aweber, Getresponse, HubSpot, Pardot, charge from $200 per month to $10,000 per month and more. MarketHive (The powerful Marketing Automation Platform by Prendergast) is 100% free. MarketHive makes its revenue from Advertising and then pays you up to 50% commissions on that revenue. Advertising runs about $100 per day. The tools are powerful and the preceeding list gives you an idea of the comprehensive sophistication that makes MarketHive a powerful inbound marketing platform to Internet marketers, entrepreneurs, etc. like myself.

If you believe that my message is worth spreading, please use the share buttons if they show on this page.

Stephen Hodgkiss
Chief Engineer at MarketHive
markethive.com

Alan Zibluk – Markethive Founding Member

Markethive

Markethive Vision Statement

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Markethive Vision Statement

Markethive is Inbound Marketing combined with a dynamic vertical social network funded by advertising. Not only makes the entire Inbound Marketing system cost free, it also allows you to leverage huge results when you build groups to facilitate the platforms via the social network.

Markethive is next generation technology from a 20 year old Inbound Marketing platform called Veretekk. Built by the same entrepreneurs, innovation is our DNA.

We invented Inbound Marketing back in 1996.

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Privacy Policy.  We are not Facebook!

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Alan Zibluk – Markethive Founding Member

Markethive

Markethive: Multi-Million Dollar Social Marketing Platform- In Pre-Launch

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Multi-Million Dollar Inbound Social Marketing Platform In Pre-Launch

Markethive has created a Multi-Million Dollar inbound social marketing platform that will rival the existing social media platforms in many ways.

Many times change comes along and we don't recognize it until its too late. Internet Marketing has changed with the advent of Millennials all searching for information specific as to what they want, no longer does SEO [Search Engine Optimization] play a major role in getting noticed on the internet. Millennials want to find information, not have it jammed down their throat.

They are seekers not persuaders!

The new trend of getting noticed on the internet is through referral basis. No longer do you have to pack your articles or website full of key words and hope the search engines notice them and give them top ranking, today you just have to make sure your message gets out to the public in a social way where people notice it, and then come to you for more information. Social Infusion Marketing is the new way to market your goods and services with people seeing what you are offering, and when the time comes that the person needs your offer they will take action.

Markethive has perfected Social Infusion Marketing with a unique social platform that allows anyone who is interested in marketing their products or company to be able to do it without paying huge sums of money to get noticed. No longer does anyone have to put up with the confusing language of the SEO guru's who charge outrageous sums of money with little results, you can do it yourself!

The Markethive platform is Free to join and use, and is funded partially by an advertising platform that enables the entrepreneur to get a huge reach with low cost. Markethive is built for the Global entrepreneur, and gives them a level playing field in a world that is cluttered with everyone trying to get into each others pocket financially.

So if you have read this far, Markethive is rolling out a Pre-Launch offer, before it goes to Crowdfunding, to anyone who want to join up and learn how to use this platform to grow their business. The Social part is being built by adding as many people as possible and assisting them in growing their business through Social Infusion Marketing.

To join just click here and you will be directed to a sign up page where you can enter the platform and poke around. Here is the secret, when the platform goes to CrowdFunding the people responsible will share in the rewards, so don't waste time this launch will be HUGE!

Thanks for reading,
Dr. Raymond Jewell

PS: Dr. Raymond Jewell is a leading Economist specializing in the Small and Home Based Business Marketplace. He is a Alpha Founder with Markethive and manages several blogs on the hive. Dr. Jewell is a professional Network Marketer and represents several companies successfully. He can be reached through Markethive.

Alan Zibluk – Markethive Founding Member

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B2B Blogging – Does Social Media’s Rise Doom Blogging’s Future

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Popular Today, But is Blogging A Flash-in-The-Pan?

As Facebook and Twitter gain momentum, it's been questioned whether blogs will become obsolete? 

b2b blogging

To answer that question, let's look at what the facts tell us.

Neither Twitter nor Facebook can match the presence of a blog. Blogs are feature-rich, versatile and permit long form content.

Twitter is text-based and extremely limited. It's considered a microblog that allows microposts of no more than 140 characters. This makes meaningful conversation impossible.

Facebook has more features than Twitter, but it focuses on individuals and their personal lives. However, as Facebook evolves, big-name consumer brands are building a presence.

Even so, because of its consumer-centric focus, it's not a haven for B2B companies. And it's unlikely to be one in the future. Regardless, you can employ Twitter and Facebook creating a synergy that directs traffic to your blog where prospects can find more substantive content. Social media complements rather than replaces blogging.

Blogging is both efficient and effective.

Inbound marketing beats traditional marketing on lead generation costs. A study by Social Examiner corroborates this in documenting a 62% reduction in costs less per lead than traditional outbound marketing.

As long as blogging remains cost-efficient, it's extremely unlikely B2B marketers will abandon it. But cost-efficiency isn't the only consideration.

According to HubSpot's VP of Marketing, Mike Volpe, "blogs generate 55% more website traffic than companies that don't… and they get 97% more links coming in to their sites."

Blogging is effective, in part, because it's an absolute workhorse. Specifically, blogging addresses 6 out of 9 customer buying phases.

  • Recognize need
  • Establish urgency
  • Create company awareness
  • Maintain visibility
  • Continue relationship

As B2B marketers become more resourceful in exploiting the benefits of blogging, its adoption and use will continue to grow. Brian Halligan and Dharmesh Shah, authors of Inbound Marketing, say blogs can turn your website into a living and breathing marketplace.

The Future of B2B Blogs

Today, B2B blogs are popular, and they promise to be a force in the future.

They're robust, versatile, and dispense with the hard sell. As long as blogs generate buzz- delivering compelling and engaging content when the buyer needs it – blogs will be a powerful force in the B2B world.

Most importantly, B2B blogging helps to increase your traffic, sales and profits.

The facts dispel the view that blogging's days are numbered. You might see personal blogging decline and give way to social media. But that doesn't apply to business blogging.

To paraphrase Mark Twain, I'd say the rumors of blogging's demise are greatly exaggerated.

Although B2B blogging has gained a solid following, B2B marketers haven't optimized its use. In that sense, B2B blogging hasn't reached a tipping point.

How's your business blog doing? Are you engaging prospects and customers? Are you doing it effectively and efficiently? Blogging done right can serve as the hub of your content marketing program helping you increase sales and profits. It can give you the edge you're looking for.

If you believe that my message is worth spreading, please use the share buttons if they show at the top of the page.

Stephen Hodgkiss
Chief Engineer at MarketHive
markethive.com

Alan Zibluk – Markethive Founding Member

General

It has been a long road for Markethive .. what is next?

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The road has been long, with many obstacles. It has been an emotional journey for many of us involved in Markethive. After becoming involved with Veretekk about 4-5 years ago, I knew that the concept and vision of Markethive was a sure fired winner.

There is no argument that it has taken time and had various delays brought on by certain things that I will not go into now .. why? … because I need to concentrate my energy into building Markethive and not worry about the issues. 

Until just 3 months ago, I was just one of the Founders of Markethive, having invested hard cash into its conception and my own time being a pro-active member. I then took on the role of Chief Engineer, to see Markethive not just to its completion, but to make sure that the systems are built on sound foundations. Many issues have been fixed during these 3 months, many enhancements have been made and I am very close to moving the whole system that is running on servers hosted by one company to Amazon Web Services. The latter is a huge task, mainly due to the way it was configured and how the code was written. For example there are 4000 files containing code, which equates to around 2 million lines of code.

I have recruited server admins, PHP coders etc… only to waste time with them and for them to disappear. Frustrating to say the least, but this is the process we must go through. To sift through the dirt and dust to find the nuggets of gold .. which I am sure I will.

What's next?

The next big enhancement will be the Affiliate Programme. This will be a game changer … now how many times have i heard those claims from companies? .. well I can tell you .. far too many. We are different in so many ways, mainly due to the people involved and their passion .. in helping the little guy and gal to succeed and prosper… not just financially but also as a person.

Well I am working on a new way of sharing blog posts (along with RSS Cocktails of blog posts) with members Social Media accounts. Once configured within Markethive, blog posts will seamlessly be shared across their networks, creating far more exposure than even seen.

I am also working on a Newsletter Subscription system. We know that every blog needs to deliver its message to subscribers. That's why I am creating HivesFeed RSS-to-Email (and eventually integrated with the above enhancement), the reliable solution for bloggers with BIG ambitions.

There are two important things all bloggers need to do…

1. Write great content.
2. Share that content.

HivesFeed helps you to share your content easily, effortlessly and continuously.

We take your RSS feed and enable its distribution.

So there you have it .. that is my own perspective on what we have to look forward to. Here's to a great a future.

If you believe that my message is worth spreading, please use the share buttons if they are visible on this page.

Stephen Hodgkiss
Chief Engineer at MarketHive
markethive.com

Alan Zibluk – Markethive Founding Member

General

What are all those connections on LinkedIn for anyway?

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A segment of a social network  

A segment of a social network (Photo credit: Wikipedia)[/caption]

The number of your LinkedIn connections is a critical factor in your long-term marketing success on this unique social network. If you connect with someone that has 10k 1st level connections on LinkedIn. That person's 10K 1st level connections automatically become your second level connections. their 2nd level, automatically become your 3rd.

The larger your network, the larger your reach of potential prospects.  Or, to put it another way, large networks command a larger sphere of influence.  With large networks it is apparent that you cannot know everyone in your network personally, but the advantage in my opinion outweighs the benefit of a smaller network of known associates.

As your network grows it will be more attractive for others to connect to you in order to widen their sphere of influence. For example, it is clear that a certain point, you will have to make less effort to find connections.  (It has been reported that this usually happens on LinkedIn when 3,000 or more 1st level connections have been made).

3,000 connections may seem like a big number if you rely only on friends and associates.  If you could add 30 connections per day, however, then it would take you only about three months to accomplish.  Not bad, right?

The larger your network, the more invitations will come to you, instead of having to reach out for every one of your connections. It is healthy for the growth of your network to have a mix of incoming and outgoing connection requests.  If you only send out connection requests and never receive any incoming requests, it may look unbalanced to LinkedIn. You might want to check your profile to see if there is anything that would prevent someone from connecting to you, if you notice this happening.  

Every time you post on Pulse inside of LinkedIn, your post automatically goes out to all of your first level connections.  If you have 10k connections, you have the chance for your content to be seen by over 10,000 people!  You will likely get many more views, likes, and comments with a larger network receiving your posts. LinkedIn is much more likely to promote your content on Pulse, with a greater number of views.  

If LinkedIn does promote your post, it could potentially be seen by tens of thousands of people.  It is not an easy task to get a blog post to command that kind of attention on a typical hosted WordPress blog. It takes quite a bit of time and effort.

One caution here. You will inevitably get more spammy type messages in your inbox. How long does it take to click delete?  If anyone becomes annoying and sends you repeated messages, you always have the option to remove them from your network. In my opinion the rewards far outweigh the risks, so I am busy building a large network on LinkedIn.  See the following links to find out more about the best ways to do this.

MarketHive – Social Network for Entrepreneurs

Goldfinch Digital Marketing – one-stop shopping for all your local marketing needs

Goldfinch Digital Publishing – marketing blog

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Alan Zibluk – Markethive Founding Member

General

10 Reasons to Use Video in Your Local Marketing

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If you haven't yet considered adding video to your marketing strategy, it might be time to start.  Video rental may no longer be a viable business, but video is having a huge impact on Internet advertising. From all the benefits of video accorsing to small business research, it seems the number one reason video is not considered as a small business promotion tactic is cost.

Well, you may find video producers that charge thousands of dollars for a full-blown five minute custom on-site video, but is all that production really necessary?  If you could get high-quality videos at a small fraction of that cost, it might be something you should consider, for the following reasons;

1) Everyone likes video.  Chances are visitors to your site may not read your posts from start to finish, but it is likely they will watch an entire one-minute video.

2) Video builds trust.  Instead of producing a feature-based video on how great all of the benefits of your products or services are, consider a review-type video that displays one of the 5-star reviews your company has received.  This type of video will definitely rank on Google in a search for your company name.  It may also rank on a more general local search, depending on the competitiveness of your local niche.

3) Video is universal.  Video can be used in ways you may not have considered.  You can not only add video to your website and your YouTube channel, you can add it as a link in your email, on your Facebook page, on LinkedIn, as well as on various other social media sites.

4)  Video is highly searchable. Look at all the Google searchers that return video results on desktop as well as mobile searches. The numbers are staggering!

5) Video is highly sharable.  Video views on Facebook alone number over 4 billion per day.  That is more than half of the world population viewing videos on a daily basis!  Source: PCWorld

6) Video gives you the "wow" factor.  When prospects see your videos, they automatically assume your business is a successful and substantial one.  No one would spend the time and effort to produce a video for a company that was barely getting by. It is not just a status factor, video is something that earns customer respect.

7) Video can be used to inspire and educate, not only to entertain.  If you feel strongly about your small business, you can let people know about it.  It can be a simple belief in small, or family owned business, or something motivational.  Your video doesn't have to go viral, it just has to have a clear message that resonates with your customers.

8) Videos set you apart from your competition.  If video marketing is not that popular in your niche, it will allow you to rise above your competition.  If no one in your local market is doing video, you will have a big advantage over your competitors.

9)  Video allows for greater interaction. People love to comment on videos. You can get multiple reviews from a single video, and multiply the benefit of a single citation.

10) Video stimulates the "buy" trigger.  Everyone loves to save time.  If you get your message across in one minute, you have done an effective job of stimulating the "buy" trigger in the mind of your prospect.

Visit Goldfinch Digital Marketing  for your free in-depth consultation on how video and social media can help your local business.  

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Alan Zibluk – Markethive Founding Member